Art Direction, Branding, Graphic Design

TSUBAKI Studio

Founded by JayLim and Vivian Toh in 2008, TSUBAKI gets its name from the Japanese word for the beautiful and soulful flower that is also known as Camelia. Staying true to its natural characteristics, TSUBAKI is known for their experience in the field of graphic design and their commitment to details.


We provide not only design services, but also advise companies on identity, brand positioning and brand strategy. In addition to our professional work, we also team up with Wakaf Reka Grafik Malaysia (meaning the Graphic Design Association of Malaysia in English) to help spread the message of a good design and enhance the standard of the graphic design industry in the region. Besides producing all designs and print material for our clients, we have explored character design, interior design and events planning and are currently producing illustrations for ImageZoo, an online illustration database of selected illustrators and their works.